Bengaluru, June 25, 2025:
Dutch tech investment heavyweight Prosus is set to supercharge its India strategy, revealing plans to expand its portfolio from $6.5 billion to $32 billion, riding on the back of AI-powered productivity gains.
With strategic stakes in Swiggy, PayU India, and several high-growth Indian startups, the company is shifting gears from passive investment to AI-led operational scale-up, reinforcing India’s place as a global AI innovation hub.
“India is a top-priority market where AI innovation is no longer future—it’s now,” said a Prosus India executive.
Where Will Prosus AI Invest in India?
Swiggy: Smarter delivery systems using predictive AI logistics.
PayU India: Scalable fintech with AI fraud detection and personalized financial services.
New Startups: Focus on healthtech, edtech, SaaS, and consumer AI applications.
AI Infrastructure: Building in-house productivity and intelligence tools across sectors.
Why Prosus AI Investment in India could be a Game-Changer
Prosus’ $32 billion commitment underlines India’s transformation from a digital market to a true AI-first economy. As domestic startups grow AI capabilities, this fresh capital could unlock faster automation, better customer experiences, and global competitiveness.
It also sets a precedent for other global investors to treat India as a launchpad for advanced AI ecosystems, not just low-cost talent.
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